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Introducing Points Bank - a new, easy and effective loyalty program management tool

25 October 2015 | Concierge Business Travel
Points Bank

Loyalty program members can now enjoy easy and efficient management of their multiple programs, and more choice when it comes to redemption options thanks to a new loyalty program management and redemption tool from Points Bank.

Launched today, Points Bank is a free and easy to use, online application designed to provide Australians with a simpler and more rewarding loyalty program experience. The new and secure tool makes managing, reviewing and redeeming points from over 100 different loyalty programs less time consuming, whilst also offering greater accrual, distribution and redemption options.

View the short Points Bank explainer video below:

Michael Keating, founder and principal has extensive experience working in the travel industry and conceptualised and developed the Points Bank product after identifying a need amongst regular travellers and loyalty program members. This awareness together with expert insights into the extensive loyalty opportunities and redemption paths available, lead him to launch a comprehensive loyalty program product that supports users with organising their programs and accruing points, through to redemption options and travel planning.

“Points Bank is breaking new ground in loyalty program management in Australia by offering an all-encompassing service that allows users to see and apply all of their loyalty programs in one secure place, to distribute points, buy points and utilise our extensive travel insights and redemption options to identify the best solutions for them,” said Michael.

“But most importantly for many, it takes away the time consuming and frustrating exercise of figuring out the loyalty system, so they can focus on the desired outcome rather than the redemption process, and ultimately enjoy more of the benefits.

“Many of the clients and peers I interact with on a daily basis travel regularly and have numerous loyalty programs and therefore hundreds of thousands, sometimes millions of points, but no time to organise them or look into the redemption options. This tool is designed with them in mind.”

Underpinned by solid expertise and a strong network in the travel and loyalty space, Points Bank has access to over 100 loyalty programs, including Qantas Frequent Flyer, Virgin Velocity and Singapore Airlines KrisFlyer to Westpac Altitude Rewards and American Express Membership Rewards, allowing users to not only view and review points in one place, but also the opportunity to aggregate points across multiple programs, ensuring greater accruing, distribution of points and therefore redemption options.

Using Points Bank is free, meaning users can register and upload program details without limitation or hidden costs. Once uploaded, users can then access and review their multiple programs and total points on one platform, using one single login, making the program process easy and efficient, relieving the need to track across multiple platforms and using multiple logins.

Combining all reward points in one place also allows Points Bank to find the best redemption solutions for clients, with the benefit of having more access to more options. With full visibility of a client’s loyalty programs and points, and with in-depth knowledge of the loyalty and travel landscapes, Point Bank’s advisors are able to research and match available points with available travel related redemption options that otherwise wouldn’t be evident or accessible to the client.

“Points Bank offers users the personalisation and flexibility needed in an increasingly competitive and changing customer loyalty landscape. Our team is committed to extracting the maximum value and options for our clients and with passionate experts behind the tool, Points Bank promises an approach that is personal and bespoke to ensure the individual’s needs are catered for,” continues Michael.

In addition to managing points and providing travel related redemption options and travel services, Points Bank offers an extended benefit that enables clients to purchase points should they require a cost effective way to top up their balance, or purchase a reward airline tickets outright at significantly lower prices.

“During Points Bank’s pilot period, we were able to assist a client with a return business class ticket from Sydney to Tokyo leveraging our points purchasing service for just AUD$2400, when the best deal on the market at the same time was AUD$3800. That’s a significant saving and demonstrates the great opportunity that purchasing points represents,” said Michael.

Points Bank at a glance:

Accrue + Review
Points Bank has been designed so that users can see all of their points in one place. The site is simple and easy to navigate, including tools such as the embedded loyalty points calculator which allows the user to easily access and watch their points balance grow. Simply register for free then upload all active reward programs to begin merging and managing with ease.

Purchasing Points
Points Bank provides a reward program management and redemption service that goes above and beyond other loyalty program management services in Australia. With Points Bank, clients not only have access to a greater number of reward options but also access to a unique service which allows them to buy points to top up their points allowance and increase their redemption options whilst still saving money. Alternatively, clients can use this service to buy reward tickets outright for unbelievably low prices and deals.

Redemption Options
Travel related redemption options are greater with Points Bank and the booking process is personalised and easy, whilst delivering more choice and value at the redemption stage. When ready to redeem, users are simply asked to complete a travel request via the online application and one of Points Bank’s advisors, affiliated with Concierge Traveller, will be in touch to discuss.

As well as providing great travel redemption options, the travel service offered by Points Bank includes personalised and knowledgeable travel advice and planning, reservation services; pre-, during and post- travel support, including 24 hour assistant and client tracking in destination.

Registering and managing loyalty programs and points with Points Bank is free with a service fee only applied for trip planning and confirmed bookings.

For more information or to register for free visit

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